I'm not talking about the bare minimum that we have to say in order to appear nice, but what would it take for a guest to truly know that we prize them and value them? What would it take for a guest to understand that their comfort is important to us?
Most churches have a high opinion of themselves and feel that they are friendly. They could not begin to understand why someone would not feel at home at their church. I would like to ask, "do we go out of our way (above and beyond) to speak to guests and do our words genuinely welcome them"? Making a guest feel welcome may mean sacrificing our own time and going the extra mile for them.
Thom Rainer gives suggestions to church members that could really go far in welcoming guests in such a way that would make them want to return and speak of our friendliness to others:
- “Thank you for being here.” It’s just that basic. I have heard from numerous church guests who returned because they were simply told “thank you.”
- “Let me help you with that.” If you see someone struggling with umbrellas, young children, diaper bags, purses, and other items, a gesture to hold something for them is a huge positive. Of course, this comment is appropriate for member to member as well.
- “Please take my seat.” I actually heard that comment twice in a church where I was speaking in the Nashville area. The first comment came from a member to a young family of five who were trying to find a place to sit together.
- “Here is my email address. Please let me know if I can help in any way.” Of course, this comment must be used with discretion, but it can be a hugely positive message to a guest.
- “Can I show you where you need to go?” Even in smaller churches, guests will not know where to find the nursery, restrooms, and small group meeting areas. You can usually tell when a guest does not know where he or she is to go.
- “Let me introduce you to ___________.” The return rate of guests is always higher if they meet other people. A church member may have the opportunity to introduce the guest to the pastor, other church staff, and other members of the church.
- “Would you join us for lunch?” I saved this question for last for two reasons. First, the situation must obviously be appropriate before you offer the invitation. Second, I have seen this approach have the highest guest return rate of any one factor. What if your church members sought to invite different guests 6 to 12 times a year? The burden would not be great; but the impact would be huge.
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